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12 September 2006

Corporate Focus adds Johnson & Johnson and Reckitt Benckiser

The ongoing consolidation in the consumer healthcare industry has meant that there are changes in coverage at Corporate Focus Healthcare.

Coverage of Reckitt Benckiser has been added from Q1 2006. The acquisition of the Boots Healthcare International brands has transformed Reckitt Benckiser in the global consumer healthcare market. The portfolio includes Nurofen, Strepsils and Clearasil as well as Lemsip, Bonjela and Gaviscon.

Johnson & Johnson has been added from Q3 2006. This reflects the company’s acquisition of the consumer healthcare brands from Pfizer during the quarter. The existing Pfizer service will be discontinued with Q2 2006 the last newsletter published. The brands covered under Johnson & Johnson include Benadryl, Nicorette, Listerine, Mylanta and Tylenol.

Corporate Focus Healthcare is designed for companies in the industry as well as for packaging suppliers, ingredients suppliers and communications agencies. Subscribers receive four quarterly newsletters for each company covered as well as the option to receive a detailed Annual that provides a more detailed strategic and structural analysis of the company.

Corporate Focus is a division of Through the Loop Consulting. Through the Loop Consulting is an independent research-based marketing consultancy. Through the Loop analyses key marketing and branding issues that affect companies today in a chaotic business environment.

ENDS

For further information, please contact: Through the Loop Consulting Ltd. Tel: 01628 898542, fax: 01628 474836, e-mail: info@throughtheloop.com 

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